WHY THIS MATTERS NOW
Search has changed shape.
Most businesses haven’t noticed.
Two things have shifted in the past year, and together they’re quietly redrawing who gets found and who gets forgotten.
93%
of searches in Google’s new AI Mode now end without anyone clicking through to a website. The answer is delivered on the spot.
Source: Semrush, 2025
~35%
more clicks go to businesses that are cited in AI answers than to comparable businesses left out of them.
Source: Semrush, 2025
And here’s the part that catches firms out: ranking well on Google no longer guarantees you’ll appear in an AI answer. The two have come apart. The businesses that adapt first will take ground from the ones that don’t, and the ones that don’t won’t even see it happening.
Two decades getting businesses found. Now built for AI.
We’ve helped businesses get found online through every major shift in how search works, and AI Search is the biggest yet. While much of the industry is still talking about it, we’ve built our own purpose-made audit tool to measure exactly how AI engines see your website and what it takes to get you cited. It’s a genuine specialism, anchored here in the North of England for professional and financial services firms that can’t afford to be the business AI forgets to mention.
WHAT IT INVOLVES
What AI Search Optimisation involves
Getting recommended by AI isn’t about chasing keywords. It’s about being a source the AI understands, trusts and can quote.
AI visibility assessment
The honest answer to the question that matters: when someone asks AI to recommend a firm like yours, does your name come up? We find out exactly where you stand today.
Making your site readable to AI
AI engines can only recommend what they can actually read. A surprising number of sites quietly block the very tools doing the reading. We make sure nothing stands between your site and the answer.
Content built to be cited
AI favours content that answers real client questions clearly and directly, rather than marketing copy that circles the point. We shape your content into the kind of source AI reaches for.
Authority & corroboration signals
AI weighs what the wider web says about you, treating mentions elsewhere as confirmation that you are who you claim to be. We strengthen the signals that build that trust.
Ongoing monitoring
AI answers shift constantly as the models update. We keep watch, so the visibility you gain is visibility you keep.
It starts with knowing where you stand. That part is free.
FIND OUT WHERE YOU STAND
Two ways to see how AI sees you
Free
The free AI Search audit
Before anything else, find out where you stand, free and with no obligation. Send us your website and we’ll run it through our audit, then show you in plain English how visible you are to AI search right now and the headline areas holding you back.
It’s a clear, honest snapshot: what’s working, what isn’t, and where the biggest opportunities lie. No jargon, no pressure, just a straight answer to a question most business owners can’t currently answer about themselves.
In-depth
The forensic audit
When you’re ready to act, the forensic audit is the detailed, under-the-bonnet examination that shows you precisely what to fix and in what order.
Built and refined in-house, it goes far beyond a surface check. A dedicated crawler inspects exactly what the AI engines can and can’t read across your site, something most so-called AI audits simply can’t verify, and scores you across several weighted areas that decide whether you get cited. You get a prioritised, practical roadmap: the specific issues, ranked by impact, so any work that follows is targeted and measurable rather than guesswork.
Trusted by Businesses Like Yours
“For our corporate website re-development, I was looking for a small, dynamic, specialist agency. I wanted them to work collaboratively with me to provide a user-friendly and visually stunning, mobile-compatible website that would put us ahead of our competition and keep us there over time. alexander MARKETING did just that!”
“alexander MARKETING gives us the ability to act quickly in an increasingly fast-paced online world. The rapid response we receive from the team for new projects, added functionality or business-critical issues means that we can keep our portfolio of services in front of our audience at all times. Training, consultation and digital advice has been second-to-none.”
“We were very impressed with alexander MARKETING’s presentation and enthusiasm for the project. They showed a true understanding of our needs and a real commitment to the vision we want to achieve with this project.”
YOUR FREE AUDIT
Find out if AI is recommending you
No cost, no obligation. Send us your details and we’ll review your site, then come back to you with a plain-English snapshot of how visible you are to AI search right now, and where the opportunity lies.
The firms that move first on this will own it in their region for years. There’s no better place to start than knowing exactly where you stand.